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Luxury Guests / Luxury Guest Experience

Hospitality, travel and leisure industry executives strive to better understand the evolving behaviors of luxury travelers and specifically their different expectations in terms of luxury experience.

This course will focus on analyzing and segmenting the luxury guest. It will decode how the concept of luxury experience has evolved over the years and the multiple facets of what may constitute a relevant luxury experience today for these different groups of luxury guests. The course will also analyze how collaboration, technology and experiential content can help luxury hotel and resort brands enhance the dream value proposition, but also the relevance and authenticity of the different types of experiences they provide.

Price : 2,300 (ecluding taxe)

Duration: 2 days and a half
Date: March 24, 2016
Language: English
Location: CNIT Paris La Défense
Format: Part time

Talk to our advisor

Cyril Lanrezac
Cyril Lanrezac

+33 (0)1 34 43 31 73

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